Ending of Gerber Global Distributorship

Browzwear Solutions hereby announces its decision to end the global distributorship by Gerber Technology.
This will take effect from September 18, 2014.

Staying committed to our missions and values, the Browzwear team will continue to deliver innovative suites of products and services to our customers to help them gain success in their markets. As part of this, we will further grow and develop the global network of reliable and knowledgeable partners-reseller, to serve you better.

The Browzwear team is committed to provide our customers with a seamless transition.
For further questions in relation to this announcement or to Sales/Support of Browzwear suite of product, please contact us on email at: sales@browzwear.com or sales@picsoln.com

Or you may contact us at: +65 6338 4005

Please also contact us on our website at www.browzwear.com or to www.picsoln.com so we may channel you to our list of distributor/reseller partners in your country.

Thank you for your kind attention and we look forward to serving you better.






如您有任何技术、服务或销售问题,请联系 sales@browzwear.com 或 sales@picsoln.com

您也可拨电:+(65) 6338 4005 与我们联系

同时,您可登入我们的网站 www.browzwear.com 或 www.picsoln.com,让我们提供您在贵国合宜的经销商、分销商、合作伙伴的联系方式。



Adidas Interactive window shopping – O2O experience

A look into the future of shopping – like the Adidas NEO Interactive Window Display: An example of the integration of an online to offline store. There have been many interesting window display technology in the last year but this innovation by Adidas NEO clearly tops it all. With a completely interactive in-window experience that lets customers flick through clothing racks, individual garments and play with a model (getting them to try on every item) to see exactly how the clothes look, no matter the position/stance of the model.
Additionally what is really cool is converting your smart phone into a shopping bag! Simply connect your phone to the installation and drag your selected items into a shopping bag that transfers the items to your phone with no app required! You are then ready to go ahead and purchase. Adidas makes shopping 24×7 a reality today!

Click here to read more

Delivering end-to-end digital solutions in China

Qiaodan Sports company China is one of the top 5 sports wear company in china.

In 2009, Pragma delivered an integrated digital solution together with Browzwear & RTT to Qiaodan.

The solution started with 3d product creation for rapid product development through to using the created 3D contents for interactive personalization solution at retail.

Background :-

Qiaodan came to us with the challenge of wanting to bring products to markets more rapidly & align with younger consumers whom they were targeting. They also wanted to re-brand themselves for this target consumers and wanted to know more about the preferences of this target group.

Our recommendation :-

Pragma designed a “zero distance to consumer” solutions for Qiaodan starting from rapid prototyping solution using Browzwear’s Vstitcher and working with RTT AG to design a Digital Retail Solution that enabled product personalization platform to 5 flagship stores of Qiaodan in China. We further designed an interactive window game using Kinect motion sensor to draw street traffic of consumers to interact with Qiaodan.

The solutions proved tremendously effective for Qiaodan to meet their objective and retail sales in the stores with these digital solutions increased 60% in it’s 1st quarter results. Since then Qiaodan have expanded plans to have the solutions in 30 stores across china.

Qiaodan was also able to understand the consumers trends from the analytics collected from the personalization platform and through rapid prototyping were able to introduce more frequently into store, new collections for the target group.

Alvanon collaborates with Browzwear

New Virtual AlvaForm from Alvanon work with Browzwear’s proven 3D solutions to deliver exceptional results for global fashion brands and retailers

Press Release | Browzwear, creator of “Real to Life” 3D fashion design and development solutions, employ Alvanon Inc.’s new Virtual AlvaForm to help designers, brands and retailers achieve 100% accurate digital or virtual counterparts of physical Alvanon AlvaForms. The Alvanon virtual avatars, based on real body shapes, supplement existing physical tools and can be used throughout every function of the supply chain, from 3D design to fitting and merchandising, using multiple poses as well as dynamic simulation for animation.

Browzwear has been a long time collaborator with Alvanon, the world’s leading provider of full service, integrated fit solutions for the apparel industry. Together with Alvanon, Browzwear strives for greater accuracy and True To Life fit along with photorealistic showcase quality in infinite posture and styling options for merchandising. Drag & drop, that’s all it takes!

“At Browzwear, we are excited about the Virtual AlvaForms, as they ensure an even more realistic and enriching experience for fashion brands,” says Sharon Lim, managing director of Browzwear. Brands can accelerate time to market and re-energize the creative design process by using easy-to-adopt 3D fashion design solutions and the Virtual AlvaForms.

“Both Browzwear and Alvanon share a passion to continuously innovate and effect a positive paradigm shift for the fashion industry by leveraging the benefits of 3D technology as quickly and cost-effectively as possible.”

Since late 2007, both companies, together with leading brands, have pioneered the use of 3D technology to bring about accurate fit standards from product design through to product development.

Online Try-On, the comeback…

Online fitting rooms are making a comeback to retailers’ awareness.
@liatclark, from WIRED was at Fashion Decoded London and learned about the renewed interest of retailers in an online try-on offering, she has made an interesting observation of Browzwear’s relevance to those services.
By enabling the 3D photorealistic garments as the visual content for the try-on services.
Since the garment’s 3D  visualization is already made earlier during the garment design and development process, and its high quality,  photorealistic and true to life, it only makes sense to use it as part of the shopping experience, integrated to any of the media used on/off line as well as try-on services. Indeed interesting observation!

“Interestingly it’s something that’s being developed on the designer side of the game. Earlier in the day at Decoded, WIRED UK Executive Editor Greg Williams presented Browzwear’s COO Avihay Feld, whose technology generates 3D photorealistic images for designers, to cut out steps in the manufacture and supply chain and speed up the process. It means a more sustainable future for fashion, where materials aren’t wasted but instead imagined digitally to view the drape of that material.”

And then, we were simply blushing when Lulu Guinness was describing Lotta in her session with Liz Bacelar. See the full post on WIRED.

” Later in the day, handbag designer Lulu Guinness told the audience it is exactly the kind of app she has been looking for and desperately wanted. It’s unsurprising, really, that in an industry all about the visuals, there is a growing demand for better virtual alternatives that would save time and money, and get the right product to the right client, faster.”